📍 Bangalore, IN — Available for Work

I DON'T
JUST
MARKET.
I EXECUTE.

Performance-driven digital marketer. From strategy to creative to conversion — end to end.

See My Work Let's Talk →
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Meta Ads Google Ads Lead Generation A/B Testing Content Strategy Adobe Photoshop DaVinci Resolve Video Editing Instagram Growth Campaign Optimization Analytics Tracking Wordpress Landing Pages Brand Collabs Meta Ads Google Ads Lead Generation A/B Testing Content Strategy Adobe Photoshop DaVinci Resolve Video Editing Instagram Growth Campaign Optimization Analytics Tracking Wordpress Landing Pages Brand Collabs

The Full-Stack Marketer

Most marketers talk strategy. I ship it. Whether it's engineering a lead generation funnel for a coaching brand from scratch, or building a content engine that actually grows an audience — I work across the full stack of digital marketing without handoffs or excuses.

I'm comfortable in Ads Manager, in Photoshop, behind a camera, and inside a spreadsheet. That breadth isn't a coincidence — it's how I build campaigns that don't fall apart at execution.

2+
Active Marketing Roles
4+
Ad Platforms Mastered
360°
Strategy to Creative
Tests Run, Lessons Kept

"Good marketing isn't loud. It's precise."

MAR 2025 — NOW
Digital Marketing Intern
Anup Engineering Corporation · Bangalore
MAY 2022 — FEB 2025
Independent Digital Marketer
Self-Employed · Bokaro
AUG 2018 — MAY 2021
BCA — Bachelor of Computer Applications
BBMKU, Dhanbad

What I Deliver

Capabilities

Paid Advertising

End-to-end campaign management across Meta, Google, Instagram, and YouTube. I handle targeting, creative, budget, and optimization — not just one piece.

Meta Ads Google Ads YouTube Ads A/B Testing
🎯
Lead Generation

Designed and launched full-funnel lead gen systems — creatives, landing pages, targeting strategy, and performance tracking — built for cost efficiency.

Funnel Design Landing Pages CPC Optimization
🎬
Content Production

Short-form and long-form content creation — graphics, video editing, copywriting — built to perform, not just look good.

Photoshop DaVinci Resolve Canva Video Editing
📈
Social Media Strategy

Content calendars, audience research, engagement optimization, and brand-consistent storytelling across Instagram and beyond.

Instagram Audience Growth Brand Voice
🔍
Analytics & Optimization

Campaign audits, performance reporting, and continuous A/B testing loops that turn data into better results every cycle.

Campaign Analytics Excel Audience Research
🤝
Brand Collaborations

Identifying, negotiating, and managing promotional partnerships with external organizations for authentic reach amplification.

Partnerships Outreach Co-Marketing

Case Studies

01 / 03
Lead Generation Meta Ads Education

UPSC Coaching Institute — Full-Funnel Lead Acquisition System

Problem
The institute had no structured paid acquisition system. Lead quality was inconsistent and cost unpredictable — they needed a scalable, measurable funnel.
Execution
Built the campaign ground up: designed ad creatives in Photoshop, crafted offer messaging, set targeting strategy across demographics and interests, and built landing page flows. Continuous A/B testing across creatives and copy.
Optimization
Iterated on underperforming creatives weekly. Adjusted targeting based on audience signal data. Refined offers to reduce friction and improve form completion rates.
Outcome
Cost-efficient CPC achieved through iterative testing. High-quality leads delivered consistently. Campaign reached operational stability within first month.
02 / 03
Personal Branding Instagram Content Strategy

Lifestyle Instagram Account — Content Engine & Audience Growth

Problem
Building an Instagram presence from scratch in a saturated lifestyle niche. No existing audience, no brand equity — only a content concept and a camera.
Execution
Planned a full content strategy: niche positioning, content pillars, posting cadence, and video production workflow. Shot and edited all video content using DaVinci Resolve. Engaged the audience through strategic use of Reels and collaborations.
Optimization
Analyzed reach and engagement per post. Identified top-performing formats and doubled down. Coordinated promotional collabs with aligned brands to accelerate reach.
Outcome
Steady audience growth achieved through consistent, high-quality video content. Secured external brand collaborations that extended reach beyond organic audience.
03 / 03
Corporate Content Strategy Multi-Channel

Anup Engineering Corp — Digital Communication Overhaul

Problem
Existing social media and website content lacked direction and consistency. Engagement was low, inbound traffic was minimal, and brand communication was fragmented.
Execution
Conducted a full audit of existing content and digital channels. Collaborated with the Sales team to align marketing messaging with customer needs. Produced new graphics and videos using Photoshop, DaVinci Resolve, and Canva. Initiated email marketing and blog content workflows.
Optimization
Applied audience insights to refine content calendar. Maintained consistency across formats and platforms. Measured engagement uplift and adjusted content mix accordingly.
Outcome
Improved audience interaction and brand visibility across social channels. Established a repeatable content production system aligned with sales objectives.

How I Work

My Process

01
Research
Audience, competitors, platform dynamics. No strategy without data first.
02
Strategy
Positioning, messaging, channel mix, offer architecture. Every piece with purpose.
03
Create
Ads, graphics, videos, copy. Built in-house, no brief lost in translation.
04
Launch
Campaign setup, tracking, targeting — precision execution from day one.
05
Optimize
A/B test, analyze, iterate. Never set and forget.

Arsenal

Tools & Skills

Advertising Platforms
Facebook Ads Instagram Ads Google Ads YouTube Ads
Design & Production
Adobe Photoshop DaVinci Resolve Canva Wordpress Video Editing
Marketing Skills
Lead Generation Content Strategy Campaign Optimization A/B Testing SEO Basics Email Marketing
Analytics & Data
Campaign Analytics Audience Research Performance Tracking Excel
Technical
HTML Basics Content Management Landing Page Setup
Soft Skills
Communication Creativity Collaboration Problem Solving

Ready to Execute

LET'S
BUILD
TOGETHER.

If you need a marketer who can own a campaign from strategy to launch — let's talk.